Channel 4 keeps Crufts in new deal

channel 4 to keep crufts until 2029

Crufts will continue to be broadcast on Channel 4 in 2029, after the broadcaster struck a new deal.

Channel 4 has broadcast coverage of Crufts since 2010 and the new agreement, covering 2026 to 2029, extends the broadcaster’s relationship with the world’s most famous dog show to more than a two decades.

Channel 4’s Head of Sports Pete Andrews said: “Crufts is a truly unique event and has a very special place in the hearts of Channel 4 viewers and we’re delighted that Channel 4 will continue our relationship with The Kennel Club and the producers of our Crufts coverage, Sunset+Vine.”

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Jannine Edgar, Chief Executive of The Kennel Club, said, “We have enjoyed fantastic coverage with Channel 4 over the last 15 years and are delighted to continue our partnership for the next four years. Channel 4 has provided The Kennel Club with more airtime for Crufts than ever before, helping us to show the important role dogs play in our lives.”

Coverage of Crufts returns to Channel 4 today when Clare Balding will lead nearly 20 hours of coverage from the four-day event in Birmingham.

Clare will be joined by regular Crufts reporter Radzi Chinyanganya and two new faces, Paralympic Champion Ellie Simmonds and former professional rugby player Ed Jackson.

How to watch Crufts 2025

Thursday 6th March

15:00 – 16:00 (Channel 4) 

18:30 – 19:30  (More4) 

19:30 – 21:00  (Channel 4) 

Friday 7th March

15:00 – 16:00  (Channel 4) 

18:30 – 19:30  (More4) 

19:30 – 21:00  (Channel 4) 

Saturday 8th March 

14:00 – 18:00  (Channel 4) 

19:00 – 21:00  (Channel 4) 

Sunday 9th March

14:00 – 18:00  (Channel 4) 

19:00 – 21:00  (Channel 4)

The Kennel Club, organiser of Crufts, is one of the UK’s largest organisation dedicated to the health and welfare of dogs. At its heart are programmes and investments in education and health initiatives to help dogs across the UK to live long, healthy, happy lives with responsible owners   


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